It doesn’t happen all the time, but when it does, it can be a doozey. You review a proof and the job goes to press, and when the finished product is in your hands, you’re mildly (if you’re lucky) shocked at the color. Whether we’re talking a blue that’s a shade or two more purple than you anticipated or if your corporate logo is now more candy apple than garnet red, oftentimes both designer and client are surprised by color shifts. Output confusion strikes again.

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